With our famous SEO & readability analyses, you'll get smart recommendations on how to optimize your content - with real-time feedback. But that's not all! Yoast also optimizes behind the scenes to make sure that your store is perfectly aligned with technical SEO best practices. And when Google’s algorithms improve, we'll keep your store up-to-date. For merchants who want to get hands-on, we provide help, guidance, and advanced controls for customizing your meta tags, templates and schema.